By Enda Larkin
Based on the premise that being good is just not good enough in the competitive environment, this title is suitable for hotel owners and managers who want to achieve lasting business success through a root and branch review of key business processes. The past decade or more has seen unprecedented growth in the hotel industry internationally. As the good times rolled most countries have seen a dramatic increase in the number of hotels, and indeed in their average size. Property developers have played a large role in this, lured as they have been by what seemed to be a guaranteed return on investment.